When Should a Startup Hire a CFO?

Hiring a CFO at the right time can be a guessing game. If you hire them too soon, you may not be able to support the overhead, but if you hire them too late you’ll miss out on key financial strategies that will help your business grow. A Chief Financial Officer brings...

Gust vs Carta vs Capshare

The biggest difference between Gust, Capshare, and Carta is that Gust is really geared towards the earliest of stages. They’re definitely trying to move past that but the equity management side of things hasn’t caught up yet. If you’re just starting out with an idea...

Building Your CFO Tech Stack: What Software to Use

We live in a world of software. Software to pay your bills. Software to reimburse employees. Software to manage your payroll. And while that may seem like everything is simplified, we are now faced with the challenge of making all these software platforms talk to and...